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Synthetic users for development
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One of the core ideas behind agile development is that learning should happen continuously — not only at the beginning of a project or right before launch. Yet many product […]
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Agentic AI Teams: Not a Tool. A Team.
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Most organisations treat AI as software. They install it, configure it, write prompts, and wait for the productivity to arrive. What they get is a faster version of working alone. […]
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The Team I Built in Claude Code
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There is a particular kind of loneliness that comes with solo creative work — even when the tools are extraordinary. This past weekend, it changed.
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The G/g Learning Paradigm: How High-Performing Teams Learn While They Deliver
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Most organisations treat learning and delivery as separate activities. The G/g paradigm pairs every delivery commitment with one deliberate capability goal — practiced inside the live work, not alongside it. Rooted in a Nokia innovation studio story that eventually became the Storytelling mindset in the Five Mindsets framework.
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Your organisation has four cultures. One of them is eating the others.
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Culture conflict is a purpose problem. Explore the philosophy behind organisational identity — and the four cultures every company must learn to hold at once.
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The four cultures every organisation needs — and why most only have one
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Culture conflict is a purpose problem. Explore the philosophy behind organisational identity — and the four cultures every company must learn to hold at once.
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Demolition of Pre concieved ideas
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Roses and Sushi — A Tale There is a particular kind of stubbornness that lives inside organisations. It doesn’t announce itself. It doesn’t show up in the risk register or […]
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VIBE Coding Crushes the Design Process — and Makes Real Designers More Essential Than Ever
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For years, we have worshipped at the altar of The Process. You know the one. User research. Personas. Journey maps. Wireframes. All of it completed before a single line of […]
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Customer-Centricity Is Not a Workshop: It’s a Power Shift
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Why most enterprises misunderstand what customer focus actually requires. “Customer-centricity” is one of the most overused phrases in corporate life. It appears in strategies, values statements, and town halls. It […]